List of Seo tools to know in digital marketing

Search Engine Optimization
Sep
12

List of Seo tools to know in digital marketing

09/12/2021 12:00 AM by Admin in Seo tips


When I first started training, having a list of seo tools for digital marketing would have been very helpful. The theme concerns a large number of subjects and not everyone has the same use of it. Some think it is mainly social media, the website, others online advertising, or newsletters. In reality all these subjects are part of it, and they overlap, complement each other. There are a lot of articles on the subject, and some present some solutions..

I identified those that seem to me the most relevant, the solutions that I use, then I made a compilation of all the seo tools they contained. Presented in a PDF document, this list includes more than 440 digital marketing seo tools.

List of seo tools for digital marketing

List of seo tools for digital marketing that will be useful to you

For each part of your digital strategy, we will have adapted seo tools, some specialized, others more complete. Here are the main categories:

seo tools to study and analyze

  • Analysis seo tools
    • Analyze your site (performance, optimization, structure, statistics...), your social networks (statistics, conversion rate.)
    • Analyze the digital presence of your competitors, its keywords and its online advertising.
  • Natural and paid website backlinks
    • Study the keywords used, write your strategy, decide if you want to work in organic and paid website backlinks,
    • Which keywords to choose and how, which advertising seo tools
    • How to have back links and see those of your competitors
  • Strategy: what seo tools for influencer marketing?

Listen to your market and observe your colleagues

  • Watch, manage e-reputation
    • How to set up a market watch, what seo tools to use to monitor it, and keep an eye on your competitors
    • What do we say about you, your company, your brand, your products. How to put alerts and where to centralize them. How will you be able to measure your online reputation

Communicate

  • Social media marketing,
    • Social media are numerous, they are to be chosen with care according to their activity and their market.
    • How to manage company accounts, share information on several simultaneous channels
    • How to advertise on these media
    • What extensions exist to increase its audience?

Organize repetitive tasks

  • Automation
    • What are the seo tools to automate tasks
    • What marketing automation solutions can you use to have a global approach

Work on your images / video

  • Visuals
    • Which sites to make video, find royalty-free images, edit, infographics?

Manage its content, communicate and increase its audience


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